Big Brothers Big Sisters of America and Hopeworks will partner in promoting the book-Aronson has served on the boards of both of these organizations.

Partnerships: As an expert in digital marketing, the author will parlay his good contacts and strong partnerships with the media, corporations, and in the non-profit sector into solid support for the book.

It also identifies outstanding non-profit organizations who can help readers channels their efforts. This book provides a wealth of actionable information for readers to amplify their impact.

Resourceful: As readers become inspired by the stories and real-life examples of kindness shared in the book, they will feel moved to follow suit with their own outreach and acts of generosity.

Acts of charity don't need to be in the news to make a huge impact. This book reminds us that the essence of human kindness is found in the small gestures one individual makes to another. You’ll laugh, you’ll cry and you’ll be reminded of what really matters. This feel-good book will touch your heart.

Empowering: In his work with non-profits, author Brad Aronson often hears from people who want to make a difference but don't feel they can because they aren't able to contribute on a grand scale. Summary: HumanKind: Changing the World One Small Act at a Time by Brad Aronson HumanKind will leave you grateful for what you have and provide a refuge from the negativity that surrounds us.Healing: Against the backdrop of a deeply divided society in which civility has gone by the wayside, these inspiring true stories are a healing tonic that will bring groups and individuals together and encourage a proliferation of good works in the real world.Philanthropic: The author is donating all royalties to charity, a living demonstration of the values of kindness and generosity that infuse the stories in the book.

Humankind by brad aronson